ETIC Student Marketing Committee

Roster of Committee Members

Next Meeting:

  • Monday, June 1, 2009, 1:00 to 2:30 p.m.
  • In person:
    • PSU Urban Center
    • 506 SW Mill, Suite 511
  • By phone:
    • Dial-in: 877-807-5706
    • ID: 730862

Agenda, June 1, 2009

  • Web site and social media
    • Social Media Starter Kit
    • Ideas and prioritization
      • Adding blog(s)
      • Adding more photos
      • Adding podcasts or screencasts
      • Making it easier for users to share links
      • Creating a sister Facebook page
      • Twitter and other llinkages to cells phones
      • More news
      • More content about engineering, computer science, ...
      • Reorganizing existing content
    • Publicizing GetReal
    • Getting input from out target audiances and near peers
      • Student focus groups
      • Student consultants
      • Student committee members
  • Planning for ETIC Investment during 2009-2011 Biennium

Agenda, May 4, 2009

Agenda, January 28, 2009

  • CTY Event on Saturday, April 4th.
    • Abstract: Robotics -- Hands-On & Interactive -- From Industrial Practice to Advanced Research. A day of hands-on activities led by experts from around Oregon. Learn about machine vision, artificial intelligence, remote sensing, and autonomous behavior in a fun, engaging format featuring robots, both large and small.
    • Draft Schedule for Day
    • Candidates for Break-out Sessions
    • Issue: Who should we recruit to do keynote?
    • Issue: Outreach
      • Who will we contact regarding outreach recruiting?
      • Who will make these contacts?
      • How will these students/parents register?
      • How do we make sure we get at least 15 but not more than 25 outreach parent/child registrations?
    • Timelines
    • Open issues
  • Update on video contest
    • Winner
    • Possible future contests
  • Student brochure and web site
    • Status
    • Plans

Agenda, January 6, 2009

  • Update on mailing/availability of student brochures
    • Shipments to campuses
    • Mailings to schools
    • Connecting the National Engineers Month
  • Update on enhancing GetReal web site
    • Look and feel
    • Content
  • CTY Event on Saturday, April 4th.
    • Abstract: Robotics -- Hands-On & Interactive -- From Industrial Practice to Advanced Research. A day of hands-on activities led by experts from around Oregon. Learn about machine vision, artificial intelligence, remote sensing, and autonomous behavior in a fun, engaging format featuring robots, both large and small.
    • Time line
    • Division of labor
    • Open issues
  • Other topics

Agenda, December 1, 2008

Student Brochure

Wish List for GetReal Site

Other marketing activities

  • National Engineers Month
  • Career Fairs
  • Other

Agenda, November 4, 2008

Student Brochure

Target audiences

  • high school students
  • parents
  • teachers
  • counselors

Goals

  • Initiate tentative interest in engineering & applied science
  • Motivate follow-up via visits to GetReal and campus web sites.

Key messages

  • Why engineering & applied science?
    • Careers in brief
    • Rewards
    • Types of programs in brief
    • See Getreal for more info
  • Why choose a program in Oregon
    • Diversity of programs
    • See Getreal for more info

Alternatives for brochure design

Agenda, October 7, 2008

Brief update on Computer Science Task Force's Video Contest

Joint brochure

  • Draft brochure
  • Target audiences
    • students
    • parents
    • teachers
    • counselors
  • Key messages
    • Why engineering & applied science?
      • Careers in brief
      • Rewards
      • Types of programs in brief
      • See Getreal for more info
    • Why choose a program in Oregon
      • Diversity of programs
      • See Getreal for more info
  • Uses for brochure
    • Events
    • Mailings
    • Other

Agenda, August 18, 2008

  • Update on progress & plans for new all-engineering GetReal site
  • Joint brochure
    • Target audiences
      • students
      • parents
      • teachers
      • counselors
    • Size
    • Key messages
      • Why engineering & applied science?
        • Careers in brief
        • Rewards
        • Types of programs in brief
        • See Getreal for more info
      • Why choose a program in Oregon
        • Diversity of programs
        • See Getreal for more info
    • Uses for brochure
      • Events
      • Mailings
      • Other
  • Update on CTY opportunity in March 2009

Agenda, July 21, 2008

Agenda, June 19, 2008

  • Review of questions/issues regarding new all-engineering GetReal site
    • What is priority order for engineering fields?
    • OK to use existing process of interviews and job profiles?
    • Where to get interview candidates
    • Age group of interview candidates
    • Engineering fields alignment with future Oregon direction, e.g. power & energy, manufacturing, construction
    • How can we get hiring job skills info on IT areas
      • networking
      • server management
      • call center management
      • database training
      • what is current IT courseware

Agenda, May 21, 2008

Committee Members:

  • Ken Cone, OUS
  • Beau Dickey, OUS
  • Jeff Hardison, McClenahanBruer Communications
  • Colman Joyce, OHSU
  • Di Saunders, OUS
  • Bruce Schafer, OUS
  • Marcia Fischer, PSU
  • Endi Hartigan, OUS
  • Brett McFarlane, OSU
  • Ellen Momsen, OSU
  • Don Mueller, PSU
  • Ellen Siem, SOU
  • Jill Tucker, The Lemelson Foundation